Strategic intent: vision and mission:
- Developing a vision and mission for the organisation based on areas of strength, identified opportunities, values and ethics, and the expectations of stakeholders.
- Exploring successful entrepreneurial strategies (e.g. addressing niche markets).
- The key aspects of a business plan aimed at securing investment and what investors are looking for.
- How to present the plan to investors.
LO3 Develop a business plan (including financials) and communicate how you intend scaling up a business.
- P4 Design a business plan for growth that includes financial information and strategic objectives for scaling up a business.
- M3 Develop an appropriate and detailed business plan for growth and securing investment, setting out strategic objectives, strategies and appropriate frameworks for achieving objectives.
- D3 Present a coherent and detailed business plan that demonstrates knowledge and understanding of how to formulate, apply and achieve business objectives successfully.